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Rafi Yitzhaki

Listen to conversations with Rafi Yitzhaki on Light Bulb Moments.

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  • Building Trust, Not Just Traffic, in the Age of AI with Rafi Yitzhaki

    In this conversation, Rafi Yitzhaki shares how Trust Media was built around a simple idea: marketing works best when it starts with listening, empathy, and trust. He reflects on his path from Israel to Chicago, the unexpected opportunities that shaped his entrepreneurial journey, and the lessons he